Tuesday, December 4, 2012

Digipak Rough Cut

Digipak Influences

I found it hard to find many digipaks for my chosen genre, soft rock, but I found the website www.digitaldreamdoor.com/pages/best_artists-adu.html which helped me greatly because it lists numerous bands and solo artists within the soft rock genre. I searched all of the bands/solo artists I knew and began my journey into researching their digipaks, unfortunately I couldn't find many. I felt like in the end of this process, other bands digipaks hadn't influenced me at all, it was mainly my moodboards I'd made (See Moodboard post) because it showed a range of ideas and gave a warm welcoming with the colours used and certain images. With these images in my head I went away and started the process of constructing my digipak.

Oasis Digipak Analysis

Analysis of Coldplay's Digipak

Digipak Plan

A rough plan our my digipak so far...

My inside, front and back cover


I wanted to put the song titles on the inside of the CD cover but realised it would break conventions and this would mean the consumer wouldn't know what songs are on the CD. 


What is a Digipak?

A digipak is a way of distributing your CD by using multiple panels on your packaging to look more attractive to an audience; normally the images used are related to the artist/band. This is a clever way to promote your band/artist because the images can create a better branding. Inside will usually contain details of the producer, artist/band and some times, within the booklet inside is the lyrics to the songs on the CD.
 
(Below)
This is the Gorillaz digipak for 'Demon Days' which was a great success and in my opinion their best album. It consisted of images of the four digitally animated characters faces on each panel; the outside of the panel was a serious face for the character and the inside was almost like their alter egos.
 
 
 
These are a few templates for the digipak's we could make, although we have to construct a 6 panel digipak. This is a six panel digipak but there are many different template we could use, this is one of the most commonly used.




 
 
The second template isn't as common because a digipak is usually used for limited edition or 'best of' albums, meaning they contain at least 2 disks. A lot of design ideas would have gone into the construction of the images and colours to gain a bigger audience.
 


 
 
 
This is also a very commonly used template because it can display the artist/bands branding images and secure a detailed overview of the album within a booklet maybe or on the cover itself. Overall, I would say although this is a simplistic and common design, it's one of the better to use because it's 'short and sweet' with attracting an audience.  

Monday, November 5, 2012

Our Progress

Our progress so far has been very beneficial to us because we are on target so far and have done a valuable amount.
 
Our Progress from Bosslight Media on Vimeo.